ADVERTISING, EVENT & PARTNERSHIP WITH VIRGIN MONEY LONDON MARATHON
We were invited to pitch to Audible to develop an advertising campaign to promote their sponsorship with the Virgin Money London Marathon. In a 4-way pitch, we were given a tough brief to promote listening to Audible whilst running but with strict instructions to not show any runners nor people wearing headphones. We were delighted to hear that we had won. From concept to copy and sourcing authentic Regency costumes, and creating 3-D rendered illustrations, this is a clear demonstration that our design and psychology of connection approach is a winning formula with legs!